Methods of Giving

The South Jersey Healthcare Foundation’s Campaign for SJH Elmer Hospital, Building on Excellence, seeks pledged commitments to be fulfilled over the next three to five year period. Gifts of cash or liquid assets are the preferred methods of giving to the campaign. Other forms of giving such as deferred gifts are acceptable and may offer qualified donors an attractive alternative, enabling them to significantly increase the level of their gifts. Donors should consult their tax advisors concerning the treatment of these specialized gift techniques in their individual circumstances. No gifts will be counted toward the campaign goal that are not documented in writing with a specific value to be recorded.

Gifts of Cash
An outright gift of cash by a donor, for which the donor receives an income tax deduction as prescribed by current law. Pledging your gift over a three-year to five-year period may allow you to make a more substantial gift while affording you the opportunity to adjust the timing and amount of each payment to achieve the most beneficial tax treatment.

Gifts of Appreciated Publicly Traded Securities
A gift of stocks or bonds, which are (or will be) readily marketable. The deduction for outright gifts of appreciated long-term securities (held more than 12 months) is equal to the fair market value of the securities on the date the donor relinquishes control of the assets to the campaign office, and none of the appreciation is taxable for capital gains purposes. Caution: do not sell the stock; you must transfer it to achieve the most advantageous tax treatment!

Gifts of Closely Held Stock
A gift of stock of a private corporation. The donor may avoid capital gains on appreciation of closely held stock, while attaining a tax deduction based on the stock’s fair market value. As with publicly traded stock, the donor may obtain an immediate tax deduction up to 30% of the adjusted gross income. If the gift exceeds 30% of adjusted gross income, the remainder of the deduction generally can be carried over for up to five years.

Bequest/Living Trust
A gift of cash, securities, or real property, made upon the donor’s death, through provisions in his/her will or living trust. The gift is not included in the estate and is exempt from estate taxes.

Charitable Remainder Trust
An irrevocable transfer of assets to a trust, naming South Jersey Healthcare Foundation as the ultimate beneficiary. The donor receives annually an income of a set amount or a fixed percentage, based on the wishes of the donor and the trust’s value each year. A donor generally receives an immediate tax deduction and may add to the principal of a Charitable Remainder Trust in future years. If the donated assets consist of appreciated securities, capital gains taxes also may be avoided.

Charitable Gift Annuity
An irrevocable gift placed in trust in exchange for a guaranteed fixed income for life, which is calculated to take account of both the size of the gift and the donor’s age at the time of the gift. Upon the donor’s death, the assets of the trust are passed to the South Jersey Healthcare Foundation. A current charitable deduction is available based on the IRS annuity tables. Here, too, if the donated assets consist of appreciated securities, capital gains may be avoided.

Deferred Income Buildup Plans
Designation of the South Jersey Healthcare Foundation as the beneficiary of the donor’s qualified pension plan, IRA, Keogh, commercial deferred annuities, or employee stock option plans. This allows the donor the use of the assets during the donor’s lifetime, while providing the donor with the opportunity to make a large future gift and reducing the donor’s taxable estate.

Charitable Lead Trust
An income producing asset placed in a trust, the income of which is contributed to the South Jersey Healthcare Foundation for a designated period of time, after which the trusted asset is returned to the donor or other beneficiaries named by the donor. The donor may gain immediate tax advantages or may reduce gift or estate taxes when the assets are passed to children or grandchildren.

Gifts of Real Estate
Almost any type of real property from personal or vacation homes and commercial buildings to farms or ranches and even undeveloped lots. The property may be donated outright; serve as the corpus of a trust arrangement; or if it is the donor’s personal residence, the donor and/or spouse may gift the property with the right of lifetime residency. An immediate tax deduction is available and capital gains taxes may be avoided. Acceptance of real estate gifts is at the discretion of the South Jersey Healthcare Foundation Executive Director and the South Jersey Healthcare Foundation Finance Committee.

Gifts of Tangible Property
Many types of new and used equipment can be considered gifts of tangible property when the South Jersey Healthcare Foundation uses a donated asset, such as a computer system. The donor is entitled to a charitable deduction equal to the fair market value of the asset at the time of the gift. If the donated asset is not used by the South Jersey Healthcare Foundation, the charitable deduction is set at your cost basis in the property. Acceptance of tangible property gifts is at the discretion of the South Jersey Healthcare Foundation Executive Director and the South Jersey Healthcare Foundation Finance Committee.

Gifts of Life Insurance
Designation of the South Jersey Healthcare Foundation as the owner and beneficiary of a policy. For a new policy, this allows the donor to classify the regular premium payments as charitable tax-deductible contributions. For existing policies, particularly those a donor no longer needs, a donor can generally deduct the entire replacement value of the policy plus any premium payments that the donor subsequently makes. If the policy is not completely paid up, its approximate cash value plus future premium payments are usually fully deductible.

Stock Options
Executives and other recipients of employee stock options can now take advantage of a convenient way of making a gift to the South Jersey Healthcare Foundation. Through cashless options, you can now make a contribution in one simple transaction with no market risk. The South Jersey Healthcare Foundation can take care of the transaction for you through an independent financial services firm. You are entitled to a tax write-off on the difference between the market value of the stock and the option exercise costs. South Jersey Healthcare Foundation will sell the shares that you contribute and pay your company for the cost of the shares. This is a win/win situation for both the South Jersey Healthcare Foundation and you and a convenient and economical way to assist us in reaching our goals.

Annual Giving Program: Employee and Community Appeal
One or more of the services provided by South Jersey Healthcare and its staff touches almost every family in our community every year. SJH provides services ranging from wellness and prevention programs to diagnostic, medical and surgical procedures.

The vision of SJH includes making its team of physicians and employees the best health care resource in the region. We can achieve this only by providing high quality health care and recognizing the importance of patient satisfaction. “Putting You First Because We Care” is our pledge to patient satisfaction and our pledge to you.

Community Annual Giving Program
The Annual Giving Program Community Appeal provides our community friends an opportunity to financially demonstrate their confidence in the care that you provide them. One’s contribution is an investment in your loved ones.

We have always relied on voluntary support to help provide our patients with the finest possible care. One’s contribution helps this tradition continue. Our volunteers and contributors believe in our health care professions, hospitals and health system. 100 percent of these contributions go directly to purchase medical equipment and pay for beneficial community health care services and programs.

Employee Annual Giving Program
The APG / Employee Appeal offers the opportunity for you to financially demonstrate your confidence in yourself, your co-workers and SJH. Our employees regularly support the health system; hospitals and affiliates by joining the employee annual giving program. These contributions go directly towards the purchase of state of the art diagnostic and clinical equipment, as well as services and programs. Payroll deduction is encouraged and a pledge card is attached for your convenience.

Major Gift Program
Major gifts program targets specific audiences to raise funds for a specific capital budget item or high priority project or program within the health system. A wonderful example of this is the program held for the new CT scanner. Including remodeling and equipment purchases, a million dollars was needed to purchase the new state of the art CT scanner. $600,000 was pledged in contributions and named gift opportunities.

Tribute Memorial
Honoring a loved one through charitable gifts is often an especially meaningful act of paying tribute to someone special, while assuring that worthwhile values continue to influence the world around us. You may thoughtfully remember a loved one with gifts of cash or property. Gifts can be made in honor of family members and friends who are alive or those who have passed on. Mother’s Day, Father’s Day, Birthdays and anniversaries are just a few suggestions. You may also leave a legacy with the “Leave a Legacy Program.”

Click here to purchase a tribute memorial

Pave the Way
We are asking each family to help us "Pave the Way" to an enhanced level of healthcare for our entire region. All bricks and pavers will be placed in the landscape design areas surrounding the entrance and courtyards of the new Regional Medical Center and can be inscribed with the donor’s name or in memory or honor of a loved one. Engraved bricks are available for $250 and pavers at $500.

Click here to purchase a brick
Click here to purchase a paver

Please download the Pave the Way brochure for complete information and an order form.
Download Brochure

Year-End Giving
The end of the year can be a good time to review important financial matters, including your charitable gift commitments. Changes in the tax laws have influenced when and how we make contributions. Careful planning today can help you balance your personal and philanthropic goals heading into the New Year. Year End Giving can include gifts of cash and other assets. For a complete assessment of how a Year End Giving plan can help you maximize your tax savings, please contact your tax advisor and the Foundation.

Special Use Funds
Some individuals want to direct their philanthropic commitments to South Jersey Healthcare to benefit specific growing healthcare needs. Private Funds may be set up within the auspices of the South Jersey Healthcare Foundation to target specialized needs such as, pediatrics, women's care, cardiac care, cancer care and more. The donor can add to these funds on an annual basis while knowing that the earnings are being utilized for the specific chosen South Jersey Healthcare Programs and Services.

Commemorative Naming Opportunities

Special Events